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Cover image for the article 'MICE Procurement, Part 2: The Enterprise Perspective', by Vinzenz von Brühl, CEO MICE Portal

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MICE Procurement Part 2: The Enterprise Perspective

Vinzenz von Brühl Sep 15, 2026, 9:30:41 AM

Why MICE is so much more difficult for procurement than any other indirect product category.

A smiling conference sales representative is on the phone with a corporate client while working on a laptop and processing an event request from a MICE booking portal

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7 Levers: How Conference Hotels Win More Event RFPs via MICE Platforms

Laura Wagner Sep 14, 2026, 3:11:55 PM

Companies are shifting their event sourcing into structured procurement and venue sourcing systems. For conference hotels, this is not a threat but..

Cover image for the article 'MICE Procurement: An Industry Between Tradition and Transformation', Part 1, by Vinzenz von Brühl, CEO MICE Portal

Knowledge Event purchasing Mice management

MICE Procurement Part 1: An Industry Between Tradition and Transformation

Vinzenz von Brühl Apr 13, 2026, 2:56:27 PM

Why event procurement is the last category that hasn’t been digitalised

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Focus on the industry MICE is still fit for the future in 2025

Lydia M. Juchert Dec 10, 2025, 2:12:29 PM

Little known but with great potential.

Several people are standing in a dark room in front of an installation consisting of many glowing orange balls hanging from the ceiling.

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What is MICE? The comprehensive guide

Lydia M. Juchert Dec 10, 2025, 1:48:50 PM

MICE is an essential term in the hotel industry.